After Anthropic's Super Bowl ads, Claude's app reached the top 10 on the U.S. App Store.

Apple is preparing to expand the number of advertisements displayed in App Store search results, signaling a deeper push into performance-driven app discovery. According to a new update published on ...

PropellerAds, a leading global ad platform specializing in performance-driven advertising solutions, has released its annual market report, The State of Telegram Mini App Advertising in 2025, ...

It concludes that player drop-off in mobile gaming apps increases by up to 30% after a single disruptive ad. "It can undo everything you’ve spent to acquire a user," Janković observes. "And in today’s ...

Meta CEO Mark Zuckerberg's plans to make WhatsApp a big business involve online ads, marking a major change for the communications app whose previous owners shunned advertising. The debut of ads on ...

After a sex-focused Bumble ad campaign faced staunch backlash online and many women vowed to leave the app forever, the company told Newsweek they are removing its billboards and trying to clear up ...

Apple just announced it will be integrating more ads into the App Store because our poor eyeballs must be assaulted at all times. The company plans on littering search results with advertisements ...

Snap announced a suite of new products and optimizations for app advertisers called the App Power Pack, according to a company blog post. The offering includes new ad formats, bid strategies, ...