For the unversed, Sahdev Dirdo is the boy who became an overnight social media sensation after a video of him singing 'Bachpan ka Pyar' went viral.

For the uninitiated, Bachpan ka pyar became an internet sensation recently after an old video of Sahdev Dirdo, a young boy from Chhattisgarh’s Sukma district, singing the refrain in his school ...

Bachpan Ka Pyaar fame Sahdev Dirdo, met with an accident a few weeks back. Now, Sahdev has confirmed that he has fully recovered and is at his home. Sahdev Dirdo recovers from road accident.

Anushka Sharma is another person who is struggling to get the viral Bachpan Ka Pyar boy out of her head.

Rasna’s ‘Pyarelal Ka Bachpan Ka Pyar’ campaign is spread in three parts including teasers followed by ad films of two minutes, 40 seconds, 30 seconds, and shorter durations.