In 1996, Jill Barad became the CEO of Mattel and one of only two women running a Fortune 500 company. But she was brought down by "a manifestation of greed" and what one Barbie designer called "the ...

There's something a little different about Barbie in 2015 — she's not just a doll anymore, but a full-fledged superhero. Mattel's Barbie in Princess Power is debuting this week at the New York Toy ...

Mattel wields the power with a tribute to the 1980s with their new Barbie Masters of the Universe Princess of Power She-Ra doll! Blending the glam of Barbie with the might of Eternia's iconic heroine, ...

Shopping for toys is fun, even if you're well past the age that should be playing with them. We found all the best toys of 2024, selected by our on-staff parents and what our babies and kids are ...

At 64 years old, Barbie may be nearing retirement age, but instead the doll and her IP are in the midst of a blockbuster revival. Mattel said that gross billings for dolls rose 27% to $884 million, ...

Before Margot Robbie’s live-action take on the doll, Mattel put out more than a dozen animated films that have an avid following, even now. By Sarah Bahr Sarah Bahr rewatched the first five Barbie ...