I recently posted about my new book “Done For You Sales Scripts” on LinkedIn. It sparked an interesting debate about whether scripts are useful or not. You can see the whole discussion here. Some ...

Too many luxury brands overinvest in classic techniques and scripted approaches to upgrade their selling ceremonies while overlooking the most powerful sales tool: confident and empowered sales teams.

Most loan officers resist scripts because they seem stiff or too salesy, but the reality is they are a tool to help you have better conversations, uncover clients’ real goals and guide them toward ...