They are on billboards and on TV, on buses and on radio. They pop up online and dot the pages of this newspaper. Advertisements are the driving force in today’s consumer culture, and while they may be ...

When it comes to advertising, familiarity apparently breeds acceptance. A new study by Ball State University found that more college students are receiving cell phone ads now than at the beginning of ...

(AP) -- Apple is buying the mobile advertising company Quattro Wireless. It's a bet on the future of cell phone ads and steps up competition with rival Silicon Valley powerhouse Google. Financial ...

Numerous factors have limited the growth of cell-phone advertising. Chief among those factors has been the reticence of carriers to allow ads to appear alongside news, sports and other information ...

According to King, advertisers soon will be able to target messages directly to consumers' cell phones. In addition, with the use of radio frequency identification technology and global positioning ...

Mobile ads are becoming a significant issue on Android. I’ve recently encountered a spate of surprisingly manipulative pop-ups masquerading as genuine notices or system update alerts. While I’ve ...