The best corporate videos convey a company’s values, brand identity, and key messages. Nothing is as stale as an out-of-date corporate video – just think pre-Internet 1980’s. A strong corporate video ...
Don’t underestimate the impact of an effective corporate video. In a visual world, video remains your best bet for communicating with audiences. Do you find that a vivid visual tends to linger longer ...
If you’re an editor who does a lot of corporate work, you know that your highest priority is not only delivering polished and professional content that hits all of the emotional beats a brand is going ...
Rap videos are a staple of modern life, including the in-your-face clichés that go with the genre. So when Oracle wanted to salute its Java programmers at JavaOne 2011 in a fun and engaging way, they ...
It’s time to film a corporate training video, but are your employees ready for the spotlight? Working with your own team can create roadblocks that corporate actors are trained to avoid. Before you ...
As producer at a video agency , I love working with marketing professionals who know what they want. But I notice many lack confidence when delivering their vision in the form of a video brief. A ...
Corporate branding videos are a digital handshake of business, presenting values, services, or culture with panache on websites, LinkedIn, and YouTube. A clean and crisp 2-minute video builds trust ...
Most people don’t watch corporate training videos — or, in cases where the training’s mandatory, don’t give them their full attention. According to a recent poll from Kaltura, the video tech provider, ...
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