The new ‘Wingstop is Here’ tagline, creative spots and social tie-ins signal the brand’s focus on national name recognition ...
Luckily, there is someone who gets your pet out there almost as much as you do. Rover, the world's largest online pet care ...
Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 1 hour 57 min ago By Erika Wheless - 2 hours 23 min ago By Tim Nudd - 5 hours 33 min ago By Erika Wheless - 6 hours ...
The city of San Francisco flexed its natural, breathtaking beauty on a big national TV stage this week, airing a gorgeous ad during Game 7 of the World Series on Saturday night.
Bernbach and his co-founders, Ned Doyle and Maxwell Dane, broke all the established rules in advertising. Copywriters and ...
What do a granny, a contorted leg, and a flying car have in common? They're all bizarre ads recently whipped up by Meta's ...
The camera pans across sunlit green pastures crowded with grazing cattle. A rancher from Floresville talks about the six generations of his family and their decades-long partnership with H-E-B. As the ...
Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. Plenty of executives describe themselves as “ninjas” and “rock ...
In a poignant loss for the creative world, legendary adman , who redefined Indian advertising with his storytelling genius, ...
“While Tesco’s AI creator itself won’t bring about the end of the average agency, the next 20 or 50 – or 500 – brands who do the same will,” argues Roy Murphy, co-founder of AI consultancy G3NR8.
Falling CTRs, rising CPCs, and shrinking reach signal creative fatigue. Learn how to spot it early and use data to extend ...
Are you a print subscriber? Activate your account. By Garett Sloane - 45 min 36 sec ago By Parker Herren - 1 hour 5 min ago By Ad Age Studio 30 - 3 hours 3 min ago By Ad Age and Creativity Staff - 3 ...