Canva is introducing new digital marketing and video-editing tools, built around what the company is calling a “world-first” ...

As two key radio ad facets, creativity and emotional connection, become more important to audiences than ever before, a recent Advertiser Perceptions survey reveals a significant gap between ...

Forbes contributors publish independent expert analyses and insights. The evolution of advertising over the past 20 years has been nothing short of remarkable. It was not until 2005 that digital ...

In the end, it isn't about the size of the marketing team—it's about the strength of its structure and the clarity of its ...

AI is the belle of the ball in advertising industry media coverage. It’s impossible to take a twirl around the dance floor without tripping over another article about AI and advertising. Yet ...

The camera pans across sunlit green pastures crowded with grazing cattle. A rancher from Floresville talks about the six generations of his family and their decades-long partnership with H-E-B. As the ...

Cannes Lions has named Anheuser-Busch InBev (AB InBev) as creative marketer of the year for the second year running. The brewing giant becomes first brand owner in history to be given the award two ...

It has been virtually impossible not to feel overwhelmed in the face of recent gun violence in the United States. Like poignant moments in culture and politics before it, the issue of gun violence ...

Despite recent shortcomings with the Covid-19 pandemic and the massive hit the music and entertainment industry faced, concerts have been one of the largest crowd pullers. Before Covid, statistics ...

Chris Campbell, a third-generation Marine, was creative in his childhood, making movies and inventing new comic books. In ...

Prominent personalities in the film and advertising industries paid tribute to Piyush Pandey, a renowned ad-filmmaker and ...