When marketers incorporate VR and AR into their campaigns, they can create immersive experiences that captivate audiences and ...

Entertainment marketing, when rooted in purpose, can be a powerful force for good, fostering positive cultural change while ...

Creative talent is in flux. Even as companies freeze or reduce headcount, content demands continue to skyrocket, expected to surpass $116 billion globally by 2035. Yet, a striking disconnect persists: ...

The company’s new service line bridges high-quality video production with data-driven marketing, empowering brands to amplify reach, ...

Mark Wright and Heather Keets Wright are the founders of Wright Creative, a multimillion-dollar agency for branded content and video production. When Mark Wright and Heather Keets Wright relocated to ...

Fast Company moderator Damian Slattery (from left) discussed how AI is transforming marketing with Jennifer Warren, Kristine Segrist, Bradley Nelson, and Annalisa Church. BY FastCo Works For brands, ...

The digital sphere is in constant flux, demanding a reassessment of marketing strategies. Businesses today must move beyond rudimentary tactics and engage audiences on a deeper level. The shift from ...

Strong visuals have always been a key ingredient in pharma marketing and communications. Without them, important health information—and audiences—can be lost amid complicated science and data. But ...

Jedi Digital Marketing Hong Kong, a full-service digital marketing agency specializing in data-driven online growth, has announced new developments in its social media marketing services designed to ...

The truth is that AI isn’t replacing marketers; it’s replacing the busywork that keeps marketers from doing their real jobs. The ones who thrive won’t fight AI; they’ll use it to free up time for ...

MOD Pizza has named Charae Carter Jenkins as its new Vice President of Marketing. In this role, she will oversee brand strategy, field marketing and integrated campaigns across the company’s national ...