The federal government announced a new approach to regulating pharmaceutical ads. Consumers may not see a difference.
On September 16, 2025, the U.S. Food and Drug Administration (FDA) released more than 60 warning letters sent to specific pharmaceutical manufacturers, alleging misbranding of a particular drug ...
The DTC model aligns with Most-Favored-Nation pricing, aiming to close the US drug price gap with other high-income countries ...
On September 9, 2025, President Trump issued a Presidential Memorandum directing the Secretary of Health and Human Services ...
News-Medical.Net on MSN
Prescription drug advertising proves more effective in reducing smoking rates
A new peer-reviewed study in the INFORMS journal Marketing Science finds that direct-to-consumer (DTC) advertising for prescription smoking-cessation drugs meaningfully reduces cigarette use. At the ...
“Disconnected and fragmented” healthcare experiences -- such as prior authorization requirements and product accessibility issues -- are reducing the effectiveness of consumer ad spend, according to ...
LOS ANGELES (Reuters) -Amgen on Monday launched direct-to-consumer U.S. sales of its cholesterol medication Repatha at a discounted cash price, becoming the latest pharmaceutical company responding to ...
FLOWER MOUND, TX – October 22, 2025 – PRESSADVANTAGE – As digital advertising faces increasing saturation and declining ...
Fraudsters increasingly use social media platforms to scam consumers. Under current policies, scammers can easily purchase ad space or exploit weak verification systems. While TikTok points to a ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback