The fast-moving consumer goods (FMCG) industry has always been dynamic and highly competitive, driven by ever-changing consumer demands and evolving market trends. In this context, the integration of ...

South Africa's senior marketing leaders have answered the big question. The future of FMCG marketing isn't louder or faster. It's something far more human - and it's completely rewriting who gets ...

Corporate Marketing at DS Group, shares how marketers are rethinking brand communication, innovation and cultural relevance in today’s digital-first ecosystem ...

In today’s hyperconnected consumer landscape, FMCG brands are no longer just competing for shelf space; they are competing for attention, trust, and relevance in a vibrant digital ecosystem. The ...

Media at Godrej Consumer Products, discusses how FMCG companies are adjusting media strategies amid supply-side disruptions ...

New Delhi: Major FMCG giants, the backbone of Indian Adex, cranked up their ad spending in FY2024, boasting double-digit growth. HUL emerged as the top spender as it allocated Rs 1,681 crore on ads in ...

In this week’s episode of the podcast, Kavita Singh, Senior Content Editor, B2B Marketing spoke to Omne about fast-moving consumer goods (FMCGs) from a B2B perspective. Joining her was Anna Massey, ...

Representative image (iStock) "The underserved Indians are square pegs; the banking system a round hole." Not too long ago a former central banker’s deep insight into the Indian BFSI space had ...

The Indian FMCG sector anticipates a strong 2026. Expect high single-digit volume growth and better margins. Urban demand is set to recover, boosted by policy changes and easing inflation. Companies ...