Lucy and Yak reportedly partnered with True Fit to deploy AI-driven sizing across its US e-commerce site, leveraging data from millions of shoppers. This represents a crucial shift toward precision in ...
The data from the Retviews study by Lectra suggests growth in the fashion sector will be driven by volume rather than value, signaling a potential shift in brand strategies. Global uncertainty is ...
Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. The US secondhand apparel market is booming, fueled by ...
Buying and selling unwanted clothes on secondhand markets is widely hailed as a sustainable way to reduce the consumption of new clothes and alleviate the environmental damage caused by the fashion ...
As the luxury slowdown continues, high-end fashion brands need resilient marketing strategies. Experiential campaigns and intergenerational omnichannel marketing can be effective. Labels are also ...
Be prepared to see more Made in Vietnam or Made in Bangladesh labels on clothing in the coming years. That’s because U.S. fashion companies are rethinking their global sourcing strategies and ...
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