There isn’t enough popcorn in the world. Late last week, the Department of Justice (DOJ) published the witness list for its upcoming antitrust trial against Google, and it reads like the online ...
Google sees augmented reality (AR) as a new, potentially quite effective advertising medium. Today, the search giant announced the launch of AR Beauty ads, a new smartphone ad type that allows brands ...
Advertising on Google Ads is a no-brainer for many brands. Between the mammoth market share, the proven ROI on time and monetary investment, and the innovations in creative/targeting – it’s never been ...
Google has admitted to quietly tweaking advertising auctions to meet revenue targets. The search engine “frequently” changes the auctions it uses to sell search ads, increasing the cost of ads and ...
With the Grammys being this weekend, it’s the perfect opportunity to remind you that Google’s best, most iconic Pixel ad featuring Childish Gambino aired during the 2019 edition of the awards show. We ...
Over the years, Google has made it harder to separate ads from organic search results at a glance. In its current iteration, when users perform a search, the only distinction between the two is “Ad” ...
Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...
Posts from this topic will be added to your daily email digest and your homepage feed. Google brings in tens of billions of dollars a year with search ads — and the Justice Department claims it faces ...
Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...
Google Ads was initially launched as Google AdWords, then renamed and revamped in recent years. Google has offered paid advertising on its search engine and other platforms since the year 2000. Google ...
Malware operators have been increasingly abusing the Google Ads platform to spread malware to unsuspecting users searching for popular software products. Among the products impersonated in these ...
You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Lara O'Reilly Every time Lara publishes a story, you’ll get an alert straight to your inbox!