AppHarbr, GeoEdge’s in-app ad quality and security platform, today (5th March, 2026) announced the release of the industry’s first In-App Network Ad Quality & Safety Performance Index, a benchmarking ...

For many years, ecommerce companies prioritized advertising on the web because it provided significant control over ad targeting, and it was relatively easy to place ads alongside content likely to ...

New data shows the ad quality problem is bigger than expected, and so is the revenue opportunity for publishers who tackle it head-on. Peggy Anne Salz takes a look at a longstanding issue… In today’s ...

One key to successful advertising is showing ads to people at just the right moment. Advertisers understand that the typical smartphone user moves seamlessly between apps and websites throughout the ...

Digital advertising has always evolved alongside technology, but the pace of change over the past few years has been especially rapid. Privacy regulations, AI-driven ...

Snap announced a suite of new products and optimizations for app advertisers called the App Power Pack, according to a company blog post. The offering includes new ad formats, bid strategies, ...