The Desk on MSN

Omdia: Global advertising revenue to reach $1 trillion by 2030

The global video industry is expected to reach $1 trillion in total annual advertising revenue by the end of the decade, ...
adexchanger

As CTV Blooms, It’s Knives Out For The Trade Desk’s Take Rate

The Trade Desk’s (TTD) take rate has been one of the most sensitive topics in programmatic advertising for the past decade. From 2017 to the present, its take rate has hovered between 19% to 21%, a ...
adexchanger

The Trade Desk Maintains Its High Growth Rate And Touts New Channels

The Trade Desk grew by 27% year-over-year in Q3, with revenue now totaling $628 million and net profits up from $39 million to $94 million in the same period. Snooze. What’s new? Well, without ...
Hosted on MSN

iSpot: Football helps lift TV advertising rates during Q3

Football once again proved to be the backbone of television advertising in the third quarter (Q3) of 2025, with new data from iSpot showing that both the NFL and college football expanded their reach ...
Reuters

China's Baidu revenue drops as AI returns fail to offset ad decline

Q2 revenue 32.71 billion yuan vs forecast 32.76 billion yuan Online ad revenues down 15%, cloud revenues up 27% US-listed shares down 3% Aug 20 (Reuters) - Chinese search engine company Baidu (9888.HK ...