Both Coca-Cola and Pepsi can trace their origins back to the 1890s, and the two sodas seemed to be able to peacefully co-exist until nearly a century later. But in the 1980s, the companies began ...
"The Choice," directed by Academy Award®–winning filmmaker Taika Waititi, exposes a phenomenon called The Pepsi Paradox – the idea that when labels and bias disappear, cola drinkers prefer the taste ...
The polar bear may be seen as Coca-Cola's spirit animal, but Pepsi makes a play for the furry character in a new Super Bowl commercial. The ad, which is titled "The Choice" and debuted online Thursday ...
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