First off, what is a perm? A perm (short for permanent hairstyle) uses chemicals to change the texture of your hair. The process involves breaking down the molecular bonds in each strand and resetting ...

Sure, the bushy perms of the 80s might be out of vogue, but there are plenty of modern hair perms that are actually gorgeous. These days, you can perm your hair into effortless beach waves (think: ...

The Return of the Curl After a long stretch of pin-straight, glass-hair trends, the perm has waltzed right back into the ...

FARGO - We've all heard the horror stories - a ringlet perm gone wrong, resulting in a frizzy, fried, crunchy hairstyle for months to come. While the thought of an '80s-esque perm may be terrifying, ...

Tightly permed curls teased to the highest levels are a quintessential hairstyle of the ’80s. Straight hair and more natural-looking waves have reigned supreme for the past few decades, but typically ...

With lockdown forcing Britons to go months without a haircut, many of us will be keen for a complete mane overhaul when salons finally reopen in April. One style that's seen an unexpected resurgence ...

Perms are often sought after as the solution to limp and lifeless hair. Although most of us associate perms with long, flowy curls, it doesn’t always have to be long. Short perms are becoming more and ...

The second we hear the word “perm,” we immediately get ‘80s flashbacks. But perms have come a long way since then. Whether you want tight curls or loose beach waves, here are 11 different types of ...