Here is a list of the best free User Persona Tools and Templates to create customer, buyer, or user personas. A user persona is basically a UX design that defines your target customers. It consists of ...

Forbes contributors publish independent expert analyses and insights. Mike Kappel is the Founder of Patriot Software, LLC. Running a business is a lot like writing a story. You need to set the scene ...

If you’re building an interactive experience or redesigning an existing one, there's one thing you can’t get away from: personas. A persona takes business goals and gives them life. It’s a ...

How do proponents of design thinking prevent user personas from devolving into stereotypes? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others ...

Are audience personas a useful tool to help designers step into other people's shoes? Or a sort of bizarre fanfiction used to fluff up strategy decks? We speak to designers from both camps. “Imagine ...

I've been simmering on meaty pressos from Enterprise UX 2017 ever since I left San Fran. One keeper: Robert Reimann's session on Taming Design Complexity with UX Models (see YouTube replay). After his ...

In the dynamic world of marketing, the fusion of design and strategy is fundamental to successful branding and communication. Design is more than just an art—it's a powerful tool that, when wielded ...

Coinbits is a family-run bitcoin-only exchange. We are a small startup with a big vision – to build the first #HybridBanking platform that seamlessly combines bitcoin and fiat financial services. Our ...