WPP will handle creative and production for all brands except Neutrogena, while Publicis will manage media, influencer, ...

Cristina Reina, previously of Leo, Quality Experience and McCann, joins Rafael Rizuto in heading up creativity across the ...

Rotten Tomatoes says that if you’re “searching for your next holiday movie,” you should consult its app to figure out “what ...

Chatbot opportunities have advanced thanks to the rise of generative AI, but so have the risks that brands could encounter.

Chatbot opportunities have advanced thanks to the rise of generative AI, but so have the risks that brands could encounter.

Actionable guidance for agency professionals navigating layoffs, from first‑48‑hour steps and severance negotiation to smart ...

Chatbot opportunities have advanced thanks to the rise of generative AI, but so have the risks that brands could encounter.

Convenience stores are improving their offerings in a bid to be more competitive with fast-food and grocery chains.

Convenience stores are improving their offerings in a bid to be more competitive with fast-food and grocery chains.

Inside the convenience store marketing wars—food is new battleground as chains shift ad approach Convenience stores are ...

Convenience stores are improving their offerings in a bid to be more competitive with fast-food and grocery chains.

Whereas most creator-led brands prominently feature their founders in their marketing in a bid to drive sales among their ...