Discover the top interactive content trends from shoppable video to AR try-ons, and see how brands turn engagement into higher conversions.

Personalized product discovery is the practice, and the technology, of customizing the online shopping experience for every individual. Instead of showing the same static catalog to everyone, ...

Semantic search is an advanced search technology that moves beyond basic keyword matching to truly understand a user's intent and the context of their query. Instead of just scanning for exact words ...

Storyly has already redefined customer engagement for brands with its Stories format 🎞️. But mobile engagement needs more than one format. Marketers now expect interactive, personalized content that ...

‍Your audience loves practical content like recipes or DIY projects, but the journey from watching a "how-to" video to gathering items is often fragmented. With Storyly, you can close that gap by ...

Interactive content is the new king of digital marketing. Modern shoppers want dynamic and engaging experiences, with 90% expressing a desire for more visual and interactive content. Interactive ...

As a trendy online boutique, you have two choices: a basic browsing experience with static images and lengthy descriptions, or a lively, interactive one with shoppable videos. Shoppable videos not ...

People enjoy playing games in just about every aspect of their lives. Even apps that aren’t remotely in the mobile gaming industry can benefit by incorporating gamification into the app experience. By ...

Consumers continue to seek more convenient payment options when completing purchases. One of these payment methods is a "buy now, pay later" service, which around 60% of consumers have reported using.

Your website is by far the most valuable digital asset in your marketing arsenal. It's your virtual storefront, your brand ambassador, and often the first point of contact between you and potential ...

When building an app or a website, understanding what users love and what they don't is important. User engagement is the lifeblood of any online business. It’s not just about attracting users but ...