Here's how you show ads without ruining the fun ...

The first of a 3-part series of a Masterclass in Ad Monetization from Igor Lautar CEO and Co-founder Aurion11.

Data firm AppMagic has published new research showing that growth in the mobile games market is slowing down. For 2025, ...

37% of Snapchat users aren’t on Facebook daily. 50% have already made an in-app purchase of some kind. While the worlds of apps and mobile games are often compared competitively, gamification and M&A ...

A Christian gaming creator is urging Congress to examine advertising policies at Google and TikTok after the company says its ads were repeatedly rejected despite being aimed at general audiences and ...

Everything you need to know about watching the 2026 Super Bowl live, including TV coverage, streaming platforms, and online viewing options.

At the sidelines of the India AI Impact Summit, ETBrandEquity caught up with Metasports, a gaming company that targets India’s high-net-worth armchair cricketers with an ad-free, AI-driven model. This ...

The digital screens that allowed for the quick turnaround — nonexistent a few decades ago and commonplace today — are an ...

For centuries, people have turned to personal ads to find love. Why were they so popular, and how did they develop their own ...

CloudX CEO Jim Payne has a new startup that uses AI agents to take the pain (sorry, had to) out of mobile ad monetization.

Google's top-ranked ad stood out for balancing emotional resonance with a clear demonstration of product value. The ad echoed the spirit of Google's iconic 'Parisian Love' spot from 2009, offering a ...

In-game adverts made their UK television debut in Thursday night's Six Nations match between Ireland and France - to the irritation of many.