This shift positions Klaviyo as a true platform business for B2C brands, in our view, and expands its AI opportunity.” While ...

The choice for B2C leaders today is clear: continue to compete on transient features, or build an enduring identity based on ...

Hyperlocal marketing strategies for small businesses offer a more precise and effective way to target a narrowly defined ...

Hurtigruten announced that Hayley Moore is its new vice-president of sales and marketing in Europe and emerging markets.

Key highlights from Forrester's 2026 B2C marketing, CX, and digital business predictions include: ...

Business-to-business marketing, commonly abbreviated as B2B marketing, refers to the practices and strategies a company uses to promote its products or services to other businesses rather than to ...

At its core, marketing aims to establish a relationship between businesses and their potential customers. It is about understanding the marketplace and positioning one’s product or service in a way ...

Alon Rivel serves as the first CMO at Feast & Fettle, where he’s spent just over a year transforming their marketing approach ...

Hurtigruten has announced the appointment of Hayley Moore as its vice president of sales and marketing for the UK and ...