The newly created role unites Maxon’s world-class creative tools, data-driven strategy ... s role will focus on shaping a global marketing function that supports Maxon’s long-term vision: connecting ...

Some school administrators are offering tours. Others are hiring firms to knock on parents' doors. It's all in an effort to ...

During Thursday's earnings call, CEO Michael Miebach said the payment company is partnering with large technology firms and ...

Landing in front of your customers isn't a straightforward task. These strategies will help improve your brand's product ...

Influencer product seeding – also known as influencer gifting – is the strategy of sending free products to content creators ...

Product promotion is a term used in product management to describe strategic efforts aimed at increasing awareness, generating interest, and encouraging adoption of a product within a specific target ...

To paraphrase Patrick Swayze in "Dirty Dancing," nobody puts Generation X in a corner. But some financial advisors are still hesitant when it comes to distinguishing and prioritizing the demographic ...

The mortgage business operates on trust and relationships, but in today’s market, referrals and word of mouth alone are insufficient to maintain a strong pipeline. With digital-first lenders competing ...

WASHINGTON — Agriculture Secretary Brooke Rollins and Luke J. Lindberg, the undersecretary for trade foreign agricultural affairs, announced a three-point plan to support American agricultural ...

Grocers typically use social media to show off what they bring to shoppers’ tables, from seasonal products to fresh meals. At the end of the day, though, most grocers’ social media pages end up ...