Conversation intelligence technology can transform how organizations understand and act on customer interactions.

Luxury brands are increasingly turning to niche creators and fashion bloggers with strong personal brands and deep expertise ...

At SXSW, Katie Welch talked about the yearslong route to Rare Beauty launching a brand campaign and why community is a ...

One new challenger event trying to draft on the TV upfronts is the Spotter Showcase, backed by Spotter, a company with software and services for online content creators. (Amazon is also an investor.) ...

In this replay, we share real-world examples from brands both inside and outside the industry as we break down the best and worst marketing strategies across online and offline channels.

At SXSW, CMO Katie Welch talked about the yearslong route to Rare Beauty launching a brand campaign and why community is a two-way street.

At the Tamper Room Cafe & Gallery, a locally owned business in Fremont, Calif., a social media influencer with 31,000 ...

With the right technology and strategy, marketing leaders can now demonstrate exactly how creator partnerships drive business ...

The global fishing reels market is growing steadily, driven by increased recreational fishing participation and a rising ...

Latest edition of Economic Times Brand Equity’s Digital Cover features Asha Kharga, Chief Customer & Brand Officer and Member ...

Dubai: Facebook’s parent company, Meta, is reportedly considering separating the Reels feature from Instagram and launching a ...

The company disclosed in its announcement of the round today that Teachers’ Venture Growth was the lead investor. The Series ...