Special edition vehicles have become a strategic tool for automakers aiming to capture consumer interest and drive sales. By ...

Here's how you can highlight deals and sales in your Search and Performance Max campaigns without touching your core ad copy.

Automation in HubSpot is supported by HubSpot workflows. They enable a business to develop automated marketing, sales, and ...

In this article, we’re highlighting seven types of standout holiday marketing examples from 2025 that capture the spirit of ...

Five-time Inc. 5000-honoree Entire Productions is maximizing productivity with AI tools and CRM automations. One Salesforce ...

Todd Kaplan ’06, CMO of Kraft Heinz, has redesigned the company’s creative process to deliver “marketing that happens.” ...

Marketing funnels are more than theory. Without them, campaigns become scattered, sales teams chase the wrong leads, and customer relationships fall apart. A funnel provides clarity by mapping out the ...

CPG leaders continue to grapple with a familiar challenge: unit volumes trending downward, household penetration growth stalling, and customer acquisition costs creeping steadily upward. Meanwhile, ...

Balancing upstream marketing and downstream marketing means less wasted time, money, and opportunities. But why is each of them so important to consider? Upstream marketing helps you discover what ...

I always thought Texas sales tax was straightforward and predictable, hovering around 8% or less, depending on where you are. Groceries usually dodge the tax man (or woman). And once a year before ...

CT Mirror’s independent, nonprofit journalism depends on reader support. Create more of it with a tax-deductible donation today. For decades, Connecticut officials have been trumpeting the annual ...