Pepsi, Filipinas y el error del número 349 — El café de la Historia
Pepsi, Filipinas y el error del número 349 — El café de la Historia
Mar 11, 2020
elcafedelahistoria.com
Pepsi 349 Number Fever. A Disaster Documentary
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Pepsi 349 Number Fever. A Disaster Documentary
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The mystery of the number 349: how an ordinary bottle of Pepsi led to mass riots in one of the countries of the world (3 photos 1 video) » Nevsedoma
The mystery of the number 349: how an ordinary bottle of Pepsi led to …
Jul 1, 2024
nevsedoma.com.ua
In 1992, Pepsi launched a contest in the Philippines called Number Fever. Each bottle cap had a number inside — one was worth a million pesos, a life-changing prize for most families. But a computer glitch printed the winning number, 349, on more than 600,000 caps. Thousands believed they’d won. When Pepsi refused to pay, riots erupted, trucks burned, and five people were killed. It was meant to sell soda — and instead became one of the biggest marketing disasters in history. #EchoVerse #Pepsi #
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In 1992, Pepsi launched a contest in the Philippines called Number Fev…
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FacebookEchoVerse
In 1992, Pepsi’s “Number Fever” promo promised ₱1 million to anyone with the lucky number 349 — but a computer glitch printed over 600,000 winning caps! Chaos followed: riots, bombings, and lawsuits that cost Pepsi millions. It became one of the wildest marketing disasters in Philippine history — and some Filipinos still keep their 349 caps today. 🧢 #Pepsi349 #PhilippineHistory #MarketingFail #NumberFever | Dose of Disbelief Page
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In 1992, Pepsi’s “Number Fever” promo promised ₱1 million to any…
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FacebookDose of Disbelief Page
In 1992, Pepsi launched a promo called Number Fever. Bottle caps had numbers, and one number meant cash. But when “349” was mistakenly announced as the winner, hundreds of thousands of people claimed the prize. The company couldn’t pay everyone, leading to chaos, protests, and one of the biggest marketing controversies in the Philippines. #pinoywojak #foryoupagereels #wojak #viralreelschallenge2025viralreelschallengejaiviralreelschallengeviralreelschallenge #fyp #reels | PinoyWojak
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