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Legendary Ad Agency Doyle Dane Bernbach (DDB) created this commercial for Volkswagen. The aim was to show the economic value of the Beetle. As part of VW’s “Think Small” campaign, the ad also shifted buyers’ minds from buying the usually larger and louder cars of the 60s to getting a more practical and reliable vehicle. “Now Mr. Jones is faced with that age-old problem,” says the narrator. “Keeping up with the Kremplers.”# #vintagefilm #60svintage #60saesthetic #vintagecars #volkswagenbeetle #vi
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Research by the Philippine Center for Investigative Journalism shows advertising agency DDB Philippines won at least two other government deals to promote tourism on top of its discredited P49.9-million 'Love the Philippines’ ad campaign. Full story: https://www.rappler.com/newsbreak/investigative/love-the-philippines-ad-firm-ddb-won-tourism-promotion-contracts/ | Rappler
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